The BMW Group Brand Experience Center is not only a place for delving deep into the world of the BMW Group with every one of your senses. It also provides a unique setting for a number of events, such as:
Two floors of space are available for you to choose from and design according to your needs. You also have the option of surprising your guests with something special: for example the popular Experience test drives or a tour of the BMW Group Brand Experience Center. Explore the available space and options below.