The BMW Group Brand Experience Center is not only a place for delving deep into the world of the BMW Group with every one of your senses. It also provides a unique setting for a number of events, such as:

  • Formal receptions
  • Drinks receptions
  • Product showings
  • Workshops
  • Brainstorming sessions
  • Presentations
  • Training courses
  • Staff coaching
  • Conferences
  • Spectacular evening events

Two floors of space are available for you to choose from and design according to your needs. You also have the option of surprising your guests with something special: for example the popular Experience test drives or a tour of the BMW Group Brand Experience Center. Explore the available space and options below.