On entering the BMW Group Brand Experience Center, your attention is immediately drawn to the exquisite and elegant materials of the multi-brand forum for premium mobility. Providing an effective backdrop for the vehicles, the Hospitality Lounge creates a unique and unrivalled atmosphere for a simply unforgettable event. At the heart of the Hospitality Lounge is an inviting bar and lounge, while the free space to the side is ideal for high tables and speeches. But don’t just take our word for it – come and see for yourself.
Our Hospitality Lounge has already played host to a wide variety of company events and celebrations. Each one unique. Each one unforgettable. When may we have the pleasure of being your host?
Our Hospitality Lounge is on the ground floor and therefore easily accessible. It is ideal for formal receptions, drinks receptions and networking events. The lounge consists of two interflowing areas. It is also surrounded by BMW and MINI consultation areas, which can be used to incorporate vehicle presentations into your event. All you have to do is ask.
Location | Ground floor |
Floor space | 150 m2 of exclusive space for BMW and MINI consultations |
People | 5 – 200 people, depending on the event concept |
Technology | Cordless microphone for the wooden area. Additional equipment may be added to suit your needs and requirements. |
“A truly exceptional location for our corporate event. The atmosphere was like no other. A mixture of great vehicles and highly elegant fixtures and fittings, offering an insight into the history of the BMW Group and exhibiting the sustainable materials found in the BMW i3. Fantastic. I hope we also have our next event here.”
Sandro Meier
Event guest
We regret to inform you that, due to the current COVID-19 situation and the latest decisions of the Federal Council, the BMW Group Brand Experience Center will remain closed until further notice. We hope that we can welcome you back again soon. However, we will be available every day to answer any questions you may have. Please use the contact form accessible via the link below. We look forward to hearing from you.