Decisions are made and markers are laid for the future of the BMW and MINI brands in Switzerland in the administrative building of the BMW Group Switzerland. Another significant building is the Training Center, where employees of BMW dealers in Switzerland learn how to handle the latest BMW and MINI models. We cordially invite you to explore all areas of BMW Group Switzerland – including the BMW Group Brand Experience Center and the sales branch BMW Niederlassung in Zurich-Dielsdorf. You’re most welcome.
Guided tours of the BMW Group Switzerland building are only available to a limited number of people for just a few days a year. Naturally, you will be well taken care of. Further details will be discussed personally following your enquiry.
Fancy a sneak peek behind the scenes of BMW Group Switzerland? Then simply search for an available date and register. We look forward to welcoming you on site and providing you with some background information.
We regret to inform you that, due to the current COVID-19 situation and the latest decisions of the Federal Council, the BMW Group Brand Experience Center will remain closed until further notice. We hope that we can welcome you back again soon. However, we will be available every day to answer any questions you may have. Please use the contact form accessible via the link below. We look forward to hearing from you.